Regarding food news, meat industry people seem to be urging the public to polarize into real-meat and fake-meat camps. Let's keep in mind that neither product is necessary to human life and health since amino acids are readily found in vegetables, fruit, beans, grains, nuts, and seeds.
The fake meat is a courtesy to folks who decide to practice a higher moral agency to food animals but who have difficulty with change. Or perhaps they have health concerns, but change is hard.
The meat industry wants the public to care about naming. But I wonder if they'd really be better off if plant substitutes were called Compassion Burgers, Save the Planet Burgers, Cleaner Water Burgers, etc.
No matter how it works out, we the public will do well to focus on eating as much as possible from the produce aisle.