New beer by Duluth-based Fitger's label available to tastePromoters of Fitger’s Beer will hold the first public tasting of its latest flavor Wednesday.
By: News Tribune staff, Duluth News Tribune
Promoters of Fitger’s Beer will hold the first public tasting of its latest flavor Wednesday.
North Country Pale Ale will be poured from 5-7 p.m. at the Fitger’s Brewery Complex courtyard off East Superior Street.
It’s the first new beer to fall under the rebranded Fitger’s label since it introduced Fitger’s Red in May 2012. Like the red ale, the pale is available in bottles and kegs and is brewed by Lake Superior Brewing Co. in Lincoln Park. The brand is not affiliated with Fitger’s Brewhouse, the brewpub located in the Fitger’s complex.
“Some of the big boys have (pale) ales,” Fitger’s vice president of sales Bruce Wyman said of companies like St. Paul’s Summit Brewing. “It seems to be wanted, and we wanted to make some available locally.”
The original Fitger’s Beer was founded by August Fitger in the 1880s and was brewed at the site until 1972, when the brewery closed.
Scott Vesterstein and Vlasie Solon own today’s Fitger’s Brewery Complex and fought in court to keep the name for a new line of beers.
The beer was sold using a generic formula for four years until the owners decided to develop a recipe with Lake Superior Brewing, the longtime Twin Ports brewer that started out at the refurbished Fitger’s building.
The new pale ale has been on the market for a few weeks with good reviews, Wyman said. There will be food and music at the tasting Wednesday.
“There are a lot of requests for local beer,” he said, acknowledging the boom in craft beer production in Duluth. “And when they hear the water comes from Lake Superior, that draws people.”